Privacy Policy
Last updated: April 2026
PontoonHQ ("we," "us," or "our") operates the website pontoonhq.com. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
Information We Collect
We collect information that you voluntarily provide when you:
- Submit your email address through our opt-in form to receive a free resource
- Contact us via email at info@pontoonhq.com
- Purchase a digital product such as the Used Pontoon Inspection Toolkit
The personal information we collect is limited to your email address and, when provided, your first name. We do not collect payment card information directly — all transactions are processed through third-party payment processors.
Automatically Collected Information
When you visit pontoonhq.com, we may automatically collect certain information about your device and browsing activity, including:
- IP address and approximate geographic location
- Browser type, operating system, and device type
- Pages visited, time spent on pages, and referring URLs
- Interaction data such as clicks, scrolls, and form submissions
This data is collected through Google Analytics 4 (GA4) and Meta Pixel, described below.
How We Use Your Information
We use the information we collect to:
- Deliver the free resource you requested (e.g., the Used Pontoon Inspection Checklist)
- Send follow-up emails related to pontoon boat ownership and our recommendations
- Analyze website traffic and usage patterns to improve our content
- Measure the effectiveness of our advertising campaigns
- Respond to your inquiries and support requests
Cookies and Tracking Technologies
PontoonHQ uses the following tracking technologies:
- Google Analytics 4 (GA4): We use GA4 to understand how visitors interact with our website. GA4 collects data such as page views, session duration, and user demographics. You can opt out by installing the Google Analytics Opt-Out Browser Add-on.
- Meta Pixel: We use the Meta Pixel to measure the effectiveness of our Facebook and Instagram advertising. The pixel tracks conversions, optimizes ad delivery, and builds audiences for future campaigns. You can manage your Meta ad preferences in your Facebook Ad Settings.
You can also control cookies through your browser settings. Disabling cookies may affect your experience on our website.
Third-Party Services
We share information with the following categories of third-party service providers:
- Email service provider: Your email address is stored with our email marketing platform to deliver the resources you request and follow-up communications. You can unsubscribe at any time using the link at the bottom of every email.
- Analytics providers: Google Analytics and Meta, as described above.
- Affiliate networks: When you click an affiliate link on our site, the affiliate network (such as Amazon Associates, West Marine, or Bass Pro Shops) may place cookies on your device to track purchases. These networks have their own privacy policies governing how they use this data.
- Hosting provider: Our website is hosted by a third-party hosting provider that may log server access data including IP addresses.
Data Retention
We retain your email address for as long as you remain subscribed to our email list. If you unsubscribe, your email address is removed from our active mailing list within 30 days. Analytics data is retained according to Google and Meta's standard retention policies.
Your Rights
You have the right to:
- Unsubscribe from our email communications at any time
- Request a copy of the personal data we hold about you
- Request deletion of your personal data
- Opt out of analytics tracking using the tools described above
To exercise any of these rights, contact us at info@pontoonhq.com.
Children's Privacy
PontoonHQ is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. Your continued use of pontoonhq.com after any changes constitutes acceptance of the revised policy.
Contact
If you have questions about this Privacy Policy, contact us at info@pontoonhq.com.